How to Market Your Book on Twitter

How to Win with TwitterAre you tired of authors who tweet constant links to buy their book? Yeah, me too.

Some days, though, when your sales numbers on the KDP dashboard are stagnating, desperation kicks in and those buy my book posts look pretty tempting.watch full movie Star Wars: The Last Jedi 2017 onlineThe Fate of the Furious 2017 live streaming film onlineSleepless 2017 live streaming movie

Resist.

There are other, much more effective ways to sell books and that’s what I’m going to cover in this post.

I’ll give you four easy to implement ways to get your books in front of your Twitter followers.  (If you need more followers, see Getting Twitter Followers.)

Write a Blog Post

If you need something to Tweet,  write up a quick post and then tweet it out a few times throughout the day. You can use HootSuite (free)  to schedule your tweets after you’ve written your post. Make sure you vary the text of your tweet, rather than sending out the same message over and over.

The benefit of this is that you are driving traffic to your website or blog where people can engage with your site. (Bonus points if you have a mailing list set up. If not, stayed tuned. I’m going to cover that in the not too distant future.) Make sure that you have your social media buttons set up so that they can follow you on Facebook, Pinterest, or Google +.Watch Full Movie Online Streaming Online and Download

I know that writing a blog post takes time away from your regular writing schedule, but it’s worth it. Your post doesn’t have to be ultra deep and could be as simple as a photo you find inspirational. Take a moment to think about your books–what could you write about that relates to your book or your genre? Remember you are creating engaging content that helps people get comfortable with you and your writing. And when they like what they see, they’ll buy your book.

Writing blog posts also has the additional benefit of contributing to your site’s SEO. The more content you have on your site, the more Google love you get.movie Logan 2017

Create a Book Bubble

Bublish is a new service for authors that allows you to create an attractive book sample that you can share wit your Twitter followers. (See one of mine here.) You can send notifications to both Twitter and Facebook directly from Bublish. Bubbles are very quick and easy to create and the best part is that Bublish tweets your bubbles out to their followers as well. So it’s win/win.

You can also use your book bubbles to participate in #samplesunday on Twitter, so creating a couple of bubbles is a great investment of your time. (You’ll need an .epub version of your book. If you don’t have one, you can convert your file in Calibre, which is free.)Beautiful Accident streaming

Retweet Your Followers

This is a great way to create good will. Retweet or respond to some tweets in your Twitter stream. You know how happy you get when someone retweets you? Exactly. This only takes a few minutes to do, so go ahead and pay it forward. You’re bound to make someone’s day!

Create a Contest

Contests give you lots of chances to tweet as well as drive traffic to your blog and encourage retweets. You can use Rafflecopter (free)to set up your contests and manage the entries. I would advise that you do not give you book away. You want people to buy your book, so think up something else to give away. You could give out a few Amazon gift cards (which is a great way to get them to buy your book) or the chance to name a character in your next book. You could also do a ‘favorite things’ giveaway and list a few of your favorite things that you’ll send to the lucky winner.

Rafflecopter only takes minutes to set up and you can use it as an incentive to get Facebook likes or retweets from your Twitter followers.

See how easy that was?

How do you win with Twitter? Add your tips in the comments below!

 

Secrets to Super eBook Covers that Sell

A good book cover pre-sells your book. We all know that, right?

But how do you know if you have a good cover?

It’s not about the image you choose or even the designer, it’s about understanding how Amazon displays your book cover. Whether you are using a Pro or DIYing it, you must understand these critical points to create a book cover that sells.Roblox Hack No Survey No Download

Size Matters

Your book displays on Amazon at 87 pixels across. That is not a lot of space, my friends.

Your book cover must look good at a small size.

Shrink your cover down before you publish and make sure that you can read the title, your name and get some sense of what the book is about at a small size.

Take a field trip to Amazon and browse through the books via the search function or the genre bestseller lists. Note the covers that look good and then determine why. You want a book cover that stands out in a line of covers other covers. This is not as hard to do as you might think. There are a lot of dark book covers on Amazon with titles in super skinny fonts. The minute you reduce that kind of book cover, you have an illegible mess. So no matter how beautiful your cover is full size, you have to have a beautiful thumb nail as well.

Contrast is King

The Self Publishing Toolkit.One of the most critical components of your design is the amount of contrast between your background and your book’s title.

The majority of Kindles in use right now utilize the grayscale e-Ink display. I’ve placed the cover of the Self Publishing Toolkit to the left of this text in grayscale at 87 pixels wide. This is an approximation of how it would appear on a Kindle. The cover is easily readable, yet still manages to convey the theme of the book. (This cover was designed by Karri Klawiter of Art by Karri.)

Make sure you check and see if your cover displays well on an actual Kindle before you hit publish. If you don’t own one, use the Kindle Previewer or your graphic design program to covert your image to grayscale so that you can get a feel for how potential readers are seeing your cover when they are browsing on their Kindles.

Branding

The key to making money as a Self Publisher is to write a lot of books, preferably a series that hooks readers from the get go. Readers should be able to tell your related books at a glance–this is branding.

Branding should be one of your top priorities when you are designing a cover because it helps you to stand out in a very crowded field. If you have a series of books on Amazon, make sure that the covers connect to each other in some way and clearly indicate what number the book is in the series.

Many authors incorporate a graphic or stamp on their cover to indicate that the book is part of a series. Middle grade book series do this very well, so look to them for good examples. (Check out Brandon Mull’s Fablehaven Series for some really cool covers that are tied together by a common theme.)

Going Pro?

Using a professional designer is a good idea for a lot of reasons. (My favorite is the time I saved!) But before you hire a designer, make sure you get references from previous customers. Find out what their experience was and what they liked about working with your potential designer. A good place to find excellent cover designers is the Kindle Boards Yellow Pages.

Self Publishing is booming business and a lot of service businesses have sprung up all over the place and it seems that all you need is a copy of Photoshop and a free blogger website to be a cover designer. So do your homework and know what you are getting as well as when you are getting it before you agree to pay for your cover.

If you want (brutally) honest feedback about your cover, you can post it over in the Writer’s Cafe on the Kindle Boards. There is an awesome community of writers, editors, and cover artists that will set you on the right path.

Any Questions? Let me know in the comments or contact me.

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